Inspiration and ideas to help transition your business for COVID-19

Our industry is going through one of the toughest challenges. We are here to help you generate revenue, remain open and get through this.

If you are able to continue to trade via take-away or delivery options, now more than ever, it is crucial to communicate to your customers.

Below are some of the must-do activities venues around the world are undertaking with links to examples.

Setting up new automations to maximise revenue

If your business is open for take-away or delivery, we can help you setup new automations to help keep a steady flow of orders. 

Some examples of automations:

• Sending a birthday offer with a discount code for delivery or a free item for pickup.
• Emailing customers a digital menu and options for requesting delivery/pickup when they sign up.

You can sell gift vouchers, rescue packs, 
or any popular items right within MyGuestlist

Many venues are selling vouchers, packs or other items their customers have enjoyed from them. Some of these are:

• Dollar-For-Dollar
   
• Experiences and menu items (e.g. 3 courses with matching wines, feed-me menus, degustation and more)
   
• Bonus and Discounts (e.g. $200 Voucher for $150)

Don't go dark on customers and stay in touch

Remaining in constant communication with your customers is a reminder that you're not only trading, but a visual reminder on the yummy offers available to them during times where they'll need more than the usual amount of comfort.

• Remind them that you are offering delivery & pick-up options
   
• Remind them about what's available from your menu
   
• Bring new items in to the menu to excite them.
   
• Ensure you have high quality visuals to delight

Don't forget to have call-to-action buttons to make it easy. Include details of your menu, photos of your meals and direct call-to-action buttons to allow users to call or order online. 

Online Payments

We have worked with customers to allow them to offer an online shop for pick-up and delivery of menu items.

This is a great way to utilise technology to capture payments instantly and process the orders without relying on phone calls while making the option available 24/7 to your customers. 

Here are some examples:

Morso at home
Elaia take away
Emerson on wheels

Shiraz Frozen Meal Delivery Service

The Viking Feast Presale

Disabling Automated Campaigns

We recommend a review of all your existing automations to ensure that those which no longer apply are disabled and others are altered. 

Automated campaigns such as We-Miss-You, Birthdays, Sign Up Offers should be disabled. 

Online Articles and Resources

GoodFood.com.au - How to Help Restaurants

TheWeekendEdition.com.au - How some restaurants have updated their model

Australian & State Governments - Coronavirus information and support for businesses

ATO - Support measures to assist those affected by COVID-19

Restaurant & Catering Australia - Stimulus Fact Sheet

Restaurant & Catering Australia - Coronavirus Information Hub

NZ Restaurant Association - Advice for members on the coronavirus outbreak

Restaurants Canada - Navigating coronavirus: resources for foodservice operators

US Restaurant Association - Coronavirus information and Resources

Restaurant & Catering Assoc - Workplace Relations - Frequently Asked Questions

Resources for Staff Training and Information

What Hospitality Trainers Can Do – PDF guide to resources

Coronavirus in the Workplace (video 34 min.) World Health Organisation

How Hospitality & Restaurant Trainers can Work Remotely

Hygiene & Food Safety Posters

We are in this together

Our support and account management team is on stand-by and ready to help. 

If you need assistance with planning a campaign, setting up automations or anything else, please get in touch with your account manager or our support team.